In Villa González, municipality of Santiago in the Dominican Republic, Tabacalera La Lealtad is the result of the work of two passionate about the World of Tobacco: Yovanny Pérez and Roque Tejeda, who lead the relaunch of Marvanny Cigars – a brand with three years in the market – which with new blends and vitolas seeks to consolidate itself in the taste of smokers. It is a work carried out by the love of its products, made with passion and dedication.
Roque Tejeda had two schools: the countryside and the factory. From the age of seven he went to work in the tobacco fields and then in the warehouses, in the destemming and separation of the leaves. When he was old enough, he trained as a tobacco craftsman, which allowed him to join the Davidoff company, where he climbed positions to become an ambassador for the brand. For 15 years he traveled through Europe, Asia and North America, rolling cigars during presentation events and launches.
Yovanny Pérez’s developed a great hobby, experience in business and a brand of cigars. He had contact with tobacco since childhood, because his grandmother smoked the famous Andullo in a pipe. He became an amateur years later, when he worked in a construction company and joined a smoking club. His interest was such that he created a brand: Marvanny Cigars, made by the Tabacalera El Puente.
There are many years prior to their meeting. Suffice it to say that both share the idea about flying with their own wings and get a partnership, after a year of testing and working in a friend’s factory, in August 2022 they opened the Tabacalera La Lealtad (The Loyalty), whose name responds to a high commitment to the quality of its products and consumers.
This stage marks the renewal of Marvanny Cigars, whose vitolario now includes a 6-inch Toro, ring gauge 54 in Corojo and Habana wrapper, and another ring gauge 56 of San Andrés wrapper; the Robusto of 5 inches, ring gauge 50 in Habana 2000 and Connecticut wrappers, as well as a ring gauge 54 with Havana and San Andrés wrapper, and a 5.5 inches, ring gauge 52, Connecticut wrapper.
Also, a 6 inches torpedo, ring gauge 52 Corojo wrapper; 5 inches corona, ring gauge 42 Havana wrapper, and a 4 inches Robust Short, ring gauge 52 in Corojo wrapper. At the end of the year or beginning of 2024 they will launch their Special Edition of a 6 inches Toro, ring gauge 52, Habana Rojiza wrapper. All smokes are all dynamic or changing: each third offers a different feeling.
Yovanny and Roque will warn of a promising future, step by step. They have a distributor in Chicago, Illinois, USA, where this year they will hold three events. Focused on its growth, the idea is to position itself in the international market, where beyond a good presentation, the important thing is that the consumer feels satisfied, pleased with each smoke with the wish of another one.
