The third issue of our print magazine, Humo Latino Dominicana, is now in circulation. It’s one of the latest ventures of our company, which is dedicated to producing specialized media for the tobacco industry’s supply chain. This publication, along with our electronic publications –Humo Latino Magazine, which will celebrate its fourth anniversary next month, and its English counterpart, Humo Latino Global– reinforces our goal of giving visibility to those who are entering, establishing themselves, or already hold a place of prominence in the Tobacco World.
Read in the magazine (rotate your device for a better reading experience):
As we’ve said before, we produce this print magazine with great enthusiasm from and for the Dominican Republic, thanks to the support of producers of emerging and boutique brands, as well as some larger companies and other entities. This allows us to reach more than 200 local locations every three months. But the results never cease to surprise us, as many producers from other countries have shown interest in being featured in its pages, eager to establish or strengthen their presence in the local market.
In parallel, they are also seeking to have the publication circulated in their own territories. As a result, we are now beginning a more formal distribution in Puerto Rico, Mexico, Nicaragua, Honduras, Canada, and the southern United States, specifically in Miami and Texas. Proof of this border-crossing was Humo Latino’s recent participation in the seventh edition of Fuego & Barrica, a steadily growing event held in the Honduran capital, as part of a working tour by our team.
In this issue, we present a travelogue, complemented by coverage of Fuego & Barrica and a cover story on Honduran Manny Guillén, who, despite living in Canada, launched his brand in this Central American country, where it is produced. We’re talking about people with deep roots in the land who –to paraphrase Mayra Urquía, the event’s organizer– know how to value the tobacco they obtain with hard work, transform with art, and enjoy with pride.
